Chief Strategy Officer & Global Managing Director, Water, The Nature Conservancy
Necessity is the mother of innovation. Ask farmers, who have long
lived by these words — as the need to feed communities gave rise to
aqueducts, plows and seed drills. With the next agricultural revolution
poised to take off in the face of increasingly scarce water supplies,
other industries can learn from how the sector harnesses the latest
technologies to produce more crop per drop.
Farmers will need to continue to maximize yield, but will now have to
do so with less water. With three-quarters of our irrigated agriculture
experiencing water shortages, innovation within the agriculture sector
and application of new technologies — such as precision irrigation and
real-time data management — will be critical to better managing limited
freshwater resources and feeding growing populations around the world.